Bacardi
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Bacardi is a heritage brand with deep Cuban roots and is one of the largest privately held, family-companies in the world.
We helped Bacardi foster cultural connections amongst their C-level executives and communicate their overall technology strategy by producing a series of videos that told a cohesive story, effectively uniting their collective vision.
Results
$5M
Secured $5 million in budgetary spending across functions. Secured $5 million in budgetary spending.
11M+
Fostered internal culture and commitment to the business. Fostered internal culture and commitment to the business.
5 year
Communicated the 5 year business strategy to employees
Storytelling
Methods
Methods
Creative Development -
Video Production
Disciplines
Creative Dev.
Video Production
MEDIA CREATED
12 Episode Videos Series -
5x Photo Event Captures -
5x Video Event Captures -
1x 30s Linkedin Spot -
1x Media Asset Library Creation
Testimonial
"..it's really an emotional time and I'm just so excited that we're catching it for everybody. We could not have done this without you guys!"
Jennifer Brant-Gargan
CIO of IT at Bacardi
DISCIPLINES
Daniel Lezady
Philip Gartska
KEY DETAILS
Daniel Lezady
Philip Gartska
MEDIA CREATED
Daniel Lezady
Philip Gartska
