MAC
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M.A.C. strongly believes that makeup should be accessible to all ages, all races, all genders, all M.A.C.
The act of pulling aside the curtain to reveal the bare essentials of makeup application – we built the set as an industrial, naked, deconstructed studio. In doing so, the space is adaptable, attainable, visible. We lay it bare for the audience so as to not intimidate but to invite creativity, expression and a blank canvas upon which to create.
We highlight MAC’s prevalence in the gay community through their collaborations with Rupaul as its face as early as the 90’s, the prominent, flashy color ways, unapologetically.
Results
Storytelling
Methods
Methods
Creative Story Dev. -
Video Production
Disciplines
Creative Dev.
Video Production
MEDIA CREATED
5x Episode Video Series -
1x BTS video
Testimonial
“The team today is really amazing and super professional and I'm so excited to work with them.”
Romero Jenkins
Director of Makeup at MAC
DISCIPLINES
Daniel Lezady
Philip Gartska
KEY DETAILS
Daniel Lezady
Philip Gartska
MEDIA CREATED
Daniel Lezady
Philip Gartska
